Underdog venture team is the first organisation to partner with the 2022 #SIGAWomen Global Mentorship Programme.
Through its partnership with SIGAWomen, the recently established underdog venture team is looking to cement its position as an innovating sports marketing and communications agency. Set up to drive diversity and inclusion in the sports industry, underdog is providing scholarships for mentees in the 2022 SIGAWomen Global Mentorship Programme, mentorship by means of its executive team joining the impressive list of global mentors, as well as content and programming for the year ahead.
As part of the partnership, underdog has joined SIGA’s growing membership base and is the latest member from global business to support SIGA’s worldwide reform agenda in the field of Sport Integrity.
The announcement was made during episode 9 of #SIGAWoW – Women on Wednesdays – earlier today, and it constitutes a call to all like-minded organisations to join underdog’s lead in supporting SIGAWomen’s mission to promote diversity and inclusion and gender equity on the board of sports organisations. This is part of SIGA’s wider drive for enhanced Good Governance in Sport as enshrined in the SIGA Universal Standards on Sport Integrity.
The #SIGAWomen Global Mentorship Programme is currently in its fourth edition. The 2022 programme kicked off earlier this month, with a combination of bilateral and group meetings, involving more than 100 mentees and mentors, from various areas of the industry, with representation from over 20 countries.
Katie Simmonds, Managing Director of the #SIGAWomen Programme and Global COO of SIGA,said:
“We are proud to welcome underdog venture team as our first SIGAWomen official partner. The partnership with underdog is an exciting step for SIGAWomen as we expand our global mentorship programme in 2022 and continue to positively impact the careers of future female leaders in sport. Our mission is simple: to move the needle in terms of gender equity on the board of sports organisations as part of ongoing good governance reform in sport. We call upon other like minded partners to join forces with us to help accelerate the speed of cultural change.“
Nicole Jeter West, CEO of underdog venture team, made it clear that for the start-up accelerator and marketing services company, the alignment with SIGA is much more than a commercial relationship:
“We are incredibly honored to serve as a sponsor of the #SIGAWomen Global Mentorship Programme. Connecting with sports-minded young professionals around the world will continue to provide underdog venture team with a wonderful opportunity to impact future leaders of the industry. Our goal is to bring innovation, excitement and diversity of thought to enrich the experiences of mentees and mentors alike while growing female leadership and empowerment in sport.“
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ABOUT SIGA
SIGA is the world´s largest coalition in the field of sport´s governance and integrity. Supported by more than 100 international multi-industry supporters, SIGA is an independent and neutral organisation whose mission is to bring about meaningful reforms and enhance the integrity of all sports through a set of universal standards operated by an independent and neutral body. SIGA is the only organisation to bring together sport, governments, academia, international organisations, sponsors, business, rights holders, NGOs and professional services companies, from every region in the world, around a common cause of fostering greater integrity throughout sport.
Click on the hyperlinks for the list of SIGA Members and Committed Supporters and SIGA Partners.
For more information on SIGA, including its vision, mission and reform agenda, please refer to the website: www.siga-sport.com.
To contact SIGA, please email: [email protected].