SPORT INTEGRITY WEEK 2022
Sport Integrity Week is back! Held between 12 to 16 September 2022, this hybrid thought-leadership event is the pinnacle for all those in the sports industry with an interest in Sport Integrity. Building on the success of the previous two annual editions, the #SIW2022 will be held in a brand-new format, with the in-person element hosted by the Municipality of Cascais in the Portuguese Riviera, at the state-of-the-art Nova School of Business & Economics, by the Atlantic ocean and just 30 minutes from Lisbon airport.
At #SIW2022 more than 250 in person global leaders and over 1000 participants, senior executives, and high-profile speakers, from around the globe, representing every sector of the sporting industry, including those from the world of sport, government, business, media and technology, civil society, academia, and youth will come together.
This unique global thought leadership event takes place at a watershed time in History. Its mission is to unite the global sporting industry, share best practice and find solutions to current and future challenges to enhance Sports’ governance, protect Sport’s integrity and ensure Sport’s long-term, sustainable development.
Host your own Digital Session and engage with Sport’s Leading Stakeholders at #SIW2022
#SIW2022 provides extraordinary benefits and opportunities for everyone invested in Sport Integrity, across multiple interactive stages and a range of offerings that present all involved with extensive stakeholder engagement, career enhancement, capacity building, business development and networking opportunities.
- Join the world’s leading global movement in the field of Sport Integrity
- Showcase your organisations’ expertise in the field of Sport Integrity
- Demonstrate leadership in cutting edge topics that are critical to the Sport’s Industry
- Expand your footprint, outreach, and position your organisation globally
- Receive x2 complimentary delegate passes for the in-person element
#SIW2022 CONFIRMED SPEAKERS
Head of Integrity Services,
Ahmad Al Khatib
Director, Assurance Group Business Development,
British Standards Institution (BSI)
Vice President, Global Sponsorships and Consumer Marketing,
Director, Financial Sustainability and Research,
Stoke City Supporters Council
Chair of the Working Group on Bribery in International Transactions,
Emanuel Macedo de Medeiros
Chair, EU High-Level Group on Gender Equality in Sport,
Giovanni Tartaglia Polcini
Italian Magistrate | Former Chair, Anti-Corruption Working Group,
CEO, Eurovision Sport,
European Broadcasting Union (EBU)
Association of Commercial Television of Europe (ACTE)
Hassan Al Thawadi
Supreme Committee Deliver & Legacy, Qatar | CEO, 2022 FIFA World Cup, Qatar Local Organising Committee
Advisory Board Deputy Chair, SIGA AMERICA
National Women Soccer League (NWSL)
João Paulo Almeida
Portuguese Olympic Committee
José Manuel Constantino
Portuguese Olympic Committee
US Centre for Safe Sport
2-Time Paralympian,10-Time member of USA World Team,
SIGA Council | SIGA GRID
Member, SIGA Council | Advisory Board Member, SIGA EUROPE
New Quebec Advisory
Global COO, SIGA
Managing Director, SIGA Women
Deputy General Prosecutor,
Appeal Court of Naples
Sport Rights Owners Coalition (SROC)
Director of International Football Relations and EU Affairs,
The Premier League
Liverpool FC Foundation
Olympic Council of Malaysia
Head of Business Development,
Founder & Chairman,
CEO, Youth Football,
SL Benfica & Benfica Youth Academy
Portuguese Professional Football League
Principal Chief Executiv Officer,
Renee M. Brown Inc
Board of Director, Junior Achievement USA | Advisory Board Member, SIGA AMERICA
VP / GM / CMO,
SIGA Youth Council
Member of Finance and Administration Committee,
World Anti-Doping Agency
Federation Equestre International (FEI)
Member, Standing Committee on Gender, Race, Inclusion and Diversity, SIGA
Senior Vice President – Global Sponsorships,
Monday, 12 September 2022
Nova School of Business & Economics
Carcavelos – Cascais – Portugal
SIGA WORLD LOUNGE & TERRACE
17:00 – 18:00 | REGISTRATION
18:00 – 19:00 | OPENING SESSION
- WELCOME AND SETTING THE SCENES
- OFFICIAL ADDRESSES
- SPORT INTEGRITY FLAG RAISING CEREMONY
19:00 – 20:00 | VIP OFFICIAL RECEPTION
Tuesday, 13 September 2022
Sport Integrity Reforms
08:00 – 09:00 | REGISTRATION
09:00 – 09:20 | OPENING REMARKS
09:30 – 10:00 | KEYNOTE SPEECH & FIRESIDE CHAT
10:00 – 10:50 | PANEL SESSION 1
IMMEDIATE ACTION: SPORT FOR A SUSTAINABLE WORLD
Sport, like all other industries, understands the necessity to build a better future by embedding integrity and sustainability into its core. SIGA is leading the way by incorporating sustainability into its Universal Standards on Sport Integrity as part of its good governance reform. This panel showcases how stakeholders are harnessing the power of Sport to facilitate, amplify and deliver positive change for a more sustainable world. Join us to find out the pioneering projects and initiatives that are trailblazing this cultural revolution and becoming the catalyst for societal change through sustainability reform.
11:00 – 11:20 | KEYNOTE SPEECH & FIRESIDE CHAT
11:30 – 12:20 | PANEL SESSION 2
NO TIME TO LOSE: GOOD GOVERNANCE AND ANTI-CORRUPTION IN SPORT – NOW!
Sport requires the highest governance and integrity standards to operate as a credible and respected industry. The plethora of examples to the contrary resonates globally and compromises Sport’s good name and reputation. Moreover, the lack of a robust, adequate, and updated regulatory approach leaves Sport vulnerable to increasing risks of corruption and the pernicious influence of transnational organised crime. This timely session brings these issues to the fore and outlines what must be done to root corruption out of Sport and preserve its role in today’s society, and global economy.
12:30 – 13:00 | KEYNOTE SPEECH & FIRESIDE CHAT
13.00 – 14.00 | LUNCH AND NETWORKING BREAK
14:00 – 14:50 | PANEL SESSION 3
THE EMPEROR’S NEW CLOTHES: STRAIGHT TALKING AND SOLUTIONS FOR FINANCIAL INTEGRITY AND TRANSPARENCY IN SPORT
Financial Integrity and transparency are cornerstones of good governance in Sport. However, concerns regarding the opaqueness of sports finances and its vulnerability to criminal influence are ubiquitous and unresolved. The sport sector itself has both deep rooted concerns and a direct responsibility to be part of the solution, and so do governments, financial regulators, supervision authorities and law enforcement. Only through meaningful and result-driven collaboration, appropriate governance reforms and stakeholder buy-in can we aspire to a fiscally responsible and financially sustainable sport, free from the ever-present threat of corruption, money laundry and tax evasion. This insightful session addresses these concerns directly and what needs to happen to get the much-needed reforms done. Join us!
15:00 – 15:20 | KEYNOTE SPEECH & FIRESIDE CHAT
15:30 – 16:20 | PANEL SESSION 4
RISKY BUSINESS: NEW MARKET OPPORTUNITIES AND CHALLENGES IN SPORTS BETTING INTEGRITY
New betting markets are under starters orders and an industry holds its breath to see if Integrity will fall at the first hurdle. As we progress through the post-covid economic landscape, this panel explores how the sports betting industry is evolving. The new markets being created due to legislative changes bring risks and opportunities and the speakers share their industry expertise to outline where the most pressing challenges will arise and how best to maximise the opportunities whilst maintain core integrity principles that serve to protect sport and all stakeholders. Join this panel as it provides expert analysis of the strategies and tactics being employed to navigate these evolving frontiers and considers whether they are as significant, fit for purpose, implementable and sustainable, as they need to be.
16:30 – 16:50 | KEYNOTE SPEECH & FIRESIDE CHAT
17:00 – 17:15 | OFFICIAL LAUNCH EVENT
17:15 – 18:05 | PANEL SESSION 5
STANDING ON THE SHOULDERS OF GIANTS: YOUTH DEVELOPMENT & PROTECTION IN SPORT
The future of Sport depends on one critical factor: integrity. Participation, investment and support fluctuate, but exposure, accessibility and interest are at an all-time high. The proliferation of new media has facilitated the eyes of the world to see more and more cases of sports’ failure to adequately safeguard those involved – both historic and contemporary. The question on everyone’s minds now is why isn’t Sport proactively addressing these issues? How can sport’s governing bodies, and the sponsors and broadcasters that support them, validate the mere self-certification of their own safeguarding capabilities, when they consistently fall short? Join us to see how we can move from words to action.
18:30 – 20:00 | SUNSET COCKTAIL RECEPTION & NETWORKING
Wednesday, 14 September 2022
Global Business, Media, Technology & Innovation
09:00 – 09:50 | PANEL SESSION 6
SPORT, BUSINESS & INTEGRITY 2030: PROTAGONISTS, PIONEERS & PATHFINDERS
Sport has often been used to turbo-charge and super-speed socio-economic growth. The motivation behind the pursuit of hosting sports mega-events has long been obtaining access to the symbiotic relationship between event and legacy. However, following many examples of poorly executed legacy planning ensured that the true return on investment of mega-event hosting was increasingly being brought into question; to further compound matters we are now deep in the throes of the post-pandemic era. This panel signposts the way to proactively shape a meaningful, productive, and facilitative investment framework to help deliver productive sport-driven change in the coming restrictive financial climate.
10:00 – 10:50 | PANEL SESSION 7
WITH GREAT EARNING POWER COMES GREAT RESPONSIBILITY: WHY BRANDS ARE STEPPING UP FOR SPORT INTEGRITY
The use of Sport as a tool to simply market products and raise brand awareness has gone the way of the dinosaurs. Society, and more importantly, prospective customers now have the expectation that brands demonstrate a commitment to core principles, values and causes that resonate with a more accountable, integrity-underpinned, society. This panel explores the surrounding issues and explores the realities of how, why, and where big business can, and should, facilitate change through the allocation of their sponsorship policies and budgets. One not to be missed!
11:00 – 11:20 | KEYNOTE SPEECH & FIRESIDE CHAT
11:30 – 12:20 | PANEL SESSION 8
FIGHT FOR YOUR RIGHTS: MEDIA, IP & ANTI-PIRACY IN SPORT
The way global society consumes sport is changing, quickly, irreversibly and in unpredictable ways. Not too long ago the ‘metaverse’ would be considered the realm of sci-fi fiction, not the next frontier of sports tech. At a time where Sports Media Rights are at an unprecedented high, this session explores the challenges the industry faces to maintain control. The speakers will shine a light on the evolutions, risks, opportunities, and implications of how Sport can be accessed, consumed and monetised in both legal and illegal ways. The panel will share their expert knowledge to help inform and enable others to navigate these shifting sands and better protect the Integrity of Sport.
12:20 – 13:10 | PANEL SESSION 9
BEYOND THE SCOREBOARD: HOW TECHNOLOGY & INNOVATION CAN DRIVE SPORT INTEGRITY
Success in Sport often comes down to marginal gains; glory or defeat can be determined by inches or milliseconds. As such, the quest for legal ways to improve is unending. The influx of technological advances in society has seen sports technology thrive and Sport benefit exponentially. This session explores the risks associated with this ‘arms race’ and how technological innovation can be harnessed to safeguard sport integrity, rather than jeopardise it. The speakers draw upon their raft of experience to help others avoid the potential minefield of what may eventually become known as technological doping.
14:00 – 14:50 | PANEL SESSION 10
PLAYING TO WIN: FEMALE LEADERSHIP IN SPORT
If you can see it, you can be it! Showcasing what is possible is part of breaking down stigmas and shattering the gender glass ceiling. This panel, comprising of some of the brightest stars in the Sport leadership solar system, unpacks the way Sport is currently governed, what barriers remain and how we can work together to overcome them. There can be no doubt that enhanced standards of governance has led to more diversity and inclusion in Sport, however, how far are we actually away from a level playing field? Join our esteemed panellists as they challenge perceptions, re-write the status-quo and truly illuminate the path for others to follow on their own quest for a seat in the upper echelons of Sports leadership – irrespective of gender, race, creed, colour, ethnicity, sexuality or any other defining factor.
15:00 – 15:25 | ATHLETE ACTIVISM: CHAMPIONING SPORT INTEGRITY
15:30 – 16:20 | PANEL SESSION 11
A UNITED FUTURE: SPORT AS A CATALYST FOR PEACE
Sport is a powerful tool that can be used for a variety of positive and destructive purposes. In one of our most timely panel discussions these distinguished speakers address the necessity for the appropriate use of sport as a tool to promote peace, tolerance and understanding. As we see sport becoming entwined with current events and politics, we explore the ramifications, challenges, and integrity implications of removing the separation between sport and geo-politics.
16:30 – 16:55 | LAUNCH EVENT
17:00 – 17:50 | PANEL SESSION 12
MASTER PLANNING: SPORT INTEGRITY DRIVING SOCIO-ECONOMIC DEVELOPMENT
Sport has the power to capture the eyes, hearts and mind of the world. Sport events bring spectators from around the globe to celebrate athletic achievement, embrace and absorb the culture of the host city. The associated attention, investment, regeneration and growth opportunities that accompany Sports hosting have long been acknowledged, and competed for. A strong motivation behind the pursuit of hosting Sporting events lies not in the event itself but in the legacy, boost to tourism and increased profile. If appropriately planed, designed and delivered a single Sport event can provide a socio-economic stimulus that can revive or re-imagine a city, and in some cases an entire nation. Join us for this engrossing panel!
18:30 – 20:00 | SIGA WoW – SUNSET LOUNGE RECEPTION & NETWORKING