SIGA LATIN AMERICA and São Paulo FC organise the “Integrity Match” at Morumbi Stadium on the evening of 4 September.
The “Integrity Match” is a pioneering initiative that SIGA LATIN AMERICA, a subsidiary of the Sport Integrity Global Alliance (SIGA), the world’s leading independent coalition on Sport Integrity, and São Paulo Football Club are organising in support of Sport’s sports values and as part of a wider global campaign aimed at promote Sport Integrity. The highly anticipated event will take place at Morumbi Stadium in São Paulo, Brazil, with kick-off scheduled for 19:00 on Monday, 4 September 2023.
This authentic “All-Star Game” will bring together celebrities from the world of football and other sports, as well as personalities from various sectors of the sports industry, including sponsors, media outlets, and state, federal, and international sporting and governmental authorities.
Palhinha, Zetti, Silas, Cicinho, Grafite, and Ronaldão are among the idols lined up for this major event. From women’s football, Alline Calandrini, former Brazilian national team player, and Camila Estefano, CEO of the social project “Em Busca de uma Estrela,” dedicated to training new athletes for the sport, are also confirmed. Former professional basketball player and one of the current SIGA Champions, Kelly Santos, will also be playing. Other notable participants include the Minister of Sport, Ana Moser, and the National Director of Football and Promotion of Women’s Football, Sandra Santos. Leading the way for Brazilian sponsors, Pacto pelo Esporte will be represented by senior figures such as President Paulo Kakinoff, former CEO of Gol airline company, Hugo Passarelli, President of Passarelli Constructions, and Renata Maluf, Marketing Director of Gol, among others.
In a symbolic gesture to emphasize individual and collective responsibility for integrity and fair play on and off the field, the match will be played without referees.
Highlighting the significance of the “Integrity Match”, Emanuel Macedo de Medeiros, Global CEO of SIGA and Chairman & CEO of SIGA LATIN AMERICA, stated:
“An authentic galaxy of stars and charismatic personalities from the entire sports universe coming together for the same cause – in this case, Sport Integrity – is not a phenomenon we witness every day.
On behalf of SIGA LATIN AMERICA and the global universe that SIGA represents, I thank all the people and institutions that supporting us and will be with us at Morumbi stadium on the evening of 4 September. Our heartfelt gratitude goes out to the sports legends who will dazzle us with their magic on the field, as well as our partners and sponsors, without dorgetting, of course, all the fans who will be making a festive atmosphere in the stands.
Everyone is invited to this great celebration of Sport’s positive values. A Sport that we want to see regulated, managed and playing with the highest integrity standards. Worthy of the respect and legitimate expectations of all those who practice it, work in it, or invest their passion and resources.”
Commenting the partnership with SIGA LATIN AMERICA, Júlio Casares, President of São Paulo FC, highlighted:
“It is with profound joy that São Paulo FC welcomes #SIW2023 and hosts the Integrity Match. There is a great alignment of purposes with SIGA, due to their work in the field of Sport Integrity and in defense of human rights. These are foundational pillars in our PIT, the Integrity Tricolour Programme. So, let’s go, SPFC and SIGA! Together for Sport Integrity!”
Roberto Armelin, Legal and Compliance Director of São Paulo FC, stated:
“The Integrity Match demonstrates how natural diversity is, as well as inclusion and the rejection of all forms of prejudice. The conscious attitude of respecting people (all of them), as well as the rules of the game, shows that it is possible to change the way any individual thinks and acts. It’s the power of sports and the emotion it embodies that transforms people,” he said.
The “Integrity Match” is part of Sport Integrity Week 2023, an annual global initiative organised by SIGA since 2020 to promote integrity across all sports. This year’s edition will take place between 2 and 9 of September in various countries around the world.
As part of the Sport Integrity Week‘s Master Programme, the Integrity Match will be preceded by the Sport Integrity Forum Latin America. Taking place for the first time ever in Latin America, this high-profile thought leadership Forum will bring together over 250 renowned executives and top experts from the world of sport, government, global business and civil society.
SIGA, SIGA LATIN AMERICA, and São Paulo FC invite everyone to come to the Morumbi Stadium and be part of this momentous event. The “Integrity Match” will be open to the public.
TABLE OF EVENTS
EVENT The Integrity Match
DATE 04 September 2023
TIME: 19:00 (Brazil time)
VENUE Morumbi Stadium (access through gate 17)
PRICE Social Entry with a donation of 1kg of non-perishable food
TICKETS Coming soon
EVENT Sport Integrity Forum Latin America 2023
DATE 04 September 2023
TIME: 09:00 – 18:00 (Brazil time)
VENUE Auditorium of São Paulo FC Noble Hall, Morumbi Stadium (access through gate 17)
PRICE Free Access
TICKETS Available here: https://bit.ly/443DTwy
If your organisation is hosting a sporting event, matchday, conference, exhibition or similar event during #SIW2023 & would like to dedicate a match, tournament or competition to Sport Integrity, it’s not too late! Contact info@siga-sport.com.
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ABOUT SIGA
SIGA is the world’s leading organisation for Sport Integrity. We are creating a whole new landscape for the sports industry by delivering independent global rating and certification for world Sport to ensure it is governed and operates under the highest integrity standards: The SIGA Universal Standards.
Funded by our Members, SIGA is a non for profit global independent organisation with one aim: To ensure the sport industry is governed under the highest integrity standards so that the values of sport are protected.
SIGA is the only organisation to bring together sport, governments, academia, international organisations, sponsors, business, rights holders, NGOs and professional services companies, from every region in the world, around a common cause of fostering greater integrity throughout sport.
SIGA is headquartered in Geneva, Switzerland, as a non for-profit association, and comprises of the following continental subsidiaries: SIGA AMERICA, SIGA EUROPE and SIGA LATIN AMERICA.
For more information on SIGA, including its vision, mission and reform agenda, please refer to the website: www.siga-sport.com and FAQs.
To contact SIGA, please email: comms@siga-sport.com.
@Sigalliance – Twitter, Instagram, Linkedin | #SIGA #SIGAWoW
ABOUT SIGA LATIN AMERICA
SIGA LATIN AMERICA is committed to promoting the highest standards of integrity and governance in sports throughout the region as part of an ongoing global reform to restore the industry’s reputation and regain much-needed credibility. To achieve this, SIGA LATIN AMERICA is working with all major public and private stakeholders in Latin America, in a framework of positive dialogue, constructive cooperation, and mutual respect. It is the third of SIGA’s continental structures and was established in July 2022.
ABOUT SÃO PAULO FOOTBALL CLUB
São Paulo Football Club is one of the most important and successful clubs in Brazilian football. Founded on January 25, 1930, the club is headquartered in São Paulo, in the Morumbi neighborhood, Brazil. Since its creation, São Paulo FC has won numerous titles, notably the triple world club championship, and has developed a rich and impactful history in the country. It is also famous for its sports infrastructure, including Cícero Pompeu de Toledo Stadium (Morumbi), which is one of the largest stadiums in the country.
Currently, São Paulo is promoting ethics and integrity in football through its Integrity Tricolor Program – PIT coordinated by the Governance, Risks, and Compliance department. The program aims to promote good conduct both on and off the field, from the gates of Morumbi and beyond.